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Zarna SEO & AI Visibility Audit

Zarna is an AI platform for private equity firms that deploys autonomous agents to execute investment workflows 24/7. It delivers finished outputs directly into Outlook, Teams, and Slack, enabling deal teams to access firm-wide knowledge and insights without leaving existing tools.

zarnaai.com

SEO + AEO + E-E-A-T combined

D

Overall Scores

Area Score Grade
SEO 73% C
AEO (AI Visibility) 18% F
E-E-A-T 62% D
Combined 46%

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal Score Issue
Trustworthiness 76% 6 security headers missing, 1/4 contact signals found
Expertise 100% All checks passing
Authoritativeness 29% No Organization JSON-LD schema found, No JSON-LD schema types detected, Found
Experience 36% Found, Freshness issues, Hierarchy issues

Stobo finds what's broken and generates the fixes

Claude Desktop > Settings > Integrations > Add custom MCP server. Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: zarnaai.com
stobo this article: zarnaai.com/blog/my-article
Generate a robots.txt for zarnaai.com
stobo my blog: zarnaai.com/blog

Recommendations

  1. llms.txt not found (HTTP 404) AEO

    Create an llms.txt file so AI models can understand what zarnaai.com does. Stobo generates one automatically.
    Generate an llms.txt for zarnaai.com
  2. Freshness issues: no date signals found AEO

    Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
    Generate freshness code for zarnaai.com
  3. Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why can't AI systems find your site's llms.txt file?
Your site returns a 404 error when AI systems look for llms.txt. This file tells AI crawlers how to access your content. Without it, your site misses opportunities for AI-powered search features and chatbot responses.
What happens when your content lacks publication dates?
Search engines can't determine when your content was created or updated. This hurts your rankings for time-sensitive queries. Users also struggle to judge if your information is current and reliable.
How do brief page openings affect your search performance?
Your page starts with only 20 words before the main content. Search engines need substantial opening text to understand your topic. This brief introduction limits your ability to rank for relevant searches.
Why should you optimize your site's 60 unoptimized images?
Unoptimized images slow down your pages and hurt user experience. They also lack proper alt text for accessibility and SEO. This impacts your search rankings and makes your site less usable.
How does missing date information impact your site's credibility?
Without visible dates, visitors can't tell if your content is fresh or outdated. This reduces trust and engagement. Search engines also favor sites that clearly show when content was published or updated.
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