Why doesn't my site show up in direct answer snippets?

Your site lacks opening content that directly answers common questions. Search engines can't identify clear, concise answers to feature in snippets. Add brief, direct responses at the start of your content to improve snippet eligibility.

How do missing dates hurt my site's search rankings?

Your content has no publication or update dates, making it appear stale to search engines. This hurts rankings for topics where freshness matters. Add visible dates to show when content was created or last updated.

What are first-hand experience signals and why do I need them?

Your content lacks personal experience indicators like author photos, testimonials, or case studies. Search engines favor content from people who've actually used products or services. Add author bios and real examples from your experience.

How many of my images are missing alt text?

Only 12 out of 52 images have alt text, covering just 23% of your images. This hurts accessibility and SEO since search engines can't understand what your images show. Add descriptive alt text to all images.

Will fixing my image alt text improve my search visibility?

Yes, adding alt text to your remaining 40 images will help search engines understand your content better. This improves rankings and makes your site accessible to screen readers. Focus on descriptive, relevant descriptions.

‹ See all YC F25 audits

Moss SEO & AI Visibility Audit

Moss is a semantic search runtime that enables voice agents, copilots, and multimodal applications to perform sub-10ms lookups on current data without infrastructure overhead. It indexes and syncs compact search indices across browsers, edge networks, devices, and cloud environments, allowing developers to connect data sources once and retrieve res…

usemoss.dev

SEO + AEO + E-E-A-T combined

Audited March 06, 2026 · 4 pages analyzed

Overall Scores

Area	Score	Grade
SEO	79%	C
AEO (AI Visibility)	62%	D
E-E-A-T	72%	C
Combined	70%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	69%	Found, 6 security headers missing, 1/4 contact signals found
Expertise	80%	All checks passing
Authoritativeness	86%	Found
Experience	29%	Found, Freshness issues, Good hierarchy, No first-hand experience signals detected

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: usemoss.dev

stobo this article: usemoss.dev/blog/my-article

Generate a robots.txt for usemoss.dev

stobo my blog: usemoss.dev/blog

Recommendations

No opening content found AEO
Add a direct answer in the first 40-60 words of the page. AI engines pull from the opening paragraph.
```
stobo this site: usemoss.dev
```
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for usemoss.dev
```
Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why doesn't my site show up in direct answer snippets?: Your site lacks opening content that directly answers common questions. Search engines can't identify clear, concise answers to feature in snippets. Add brief, direct responses at the start of your content to improve snippet eligibility.
How do missing dates hurt my site's search rankings?: Your content has no publication or update dates, making it appear stale to search engines. This hurts rankings for topics where freshness matters. Add visible dates to show when content was created or last updated.
What are first-hand experience signals and why do I need them?: Your content lacks personal experience indicators like author photos, testimonials, or case studies. Search engines favor content from people who've actually used products or services. Add author bios and real examples from your experience.
How many of my images are missing alt text?: Only 12 out of 52 images have alt text, covering just 23% of your images. This hurts accessibility and SEO since search engines can't understand what your images show. Add descriptive alt text to all images.
Will fixing my image alt text improve my search visibility?: Yes, adding alt text to your remaining 40 images will help search engines understand your content better. This improves rankings and makes your site accessible to screen readers. Focus on descriptive, relevant descriptions.

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