Unified Track SEO & AI Visibility Audit
Unified Track is a revenue intelligence platform for K-12 school districts that connects student information systems to state funding rules. It identifies at-risk students and funding opportunities, then activates counselor workflows with targeted interventions designed to improve attendance, graduation rates, and protect attendance-linked revenue.
Overall Scores
| Area | Score | Grade |
|---|---|---|
| SEO | 74% | C |
| AEO (AI Visibility) | 15% | F |
| E-E-A-T | 53% | F |
| Combined | 44% | — |
Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.
E-E-A-T Breakdown
| Signal | Score | Issue |
|---|---|---|
| Trustworthiness | 61% | HTTPS properly configured, No about/team page, social profiles, or LinkedIn links detected, 6 security headers missing |
| Expertise | 80% | All checks passing |
| Authoritativeness | 29% | No Organization JSON-LD schema found, No JSON-LD schema types detected, Found |
| Experience | 37% | Found, Freshness issues, Hierarchy issues, Found |
Stobo finds what's broken and generates the fixes
Try these in Claude Desktop
stobo my site: unifiedtrack.ai
stobo this article: unifiedtrack.ai/blog/my-article
Generate a robots.txt for unifiedtrack.ai
stobo my blog: unifiedtrack.ai/blog
Recommendations
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llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what unifiedtrack.ai does. Stobo generates one automatically.Generate an llms.txt for unifiedtrack.ai -
robots.txt not accessible (HTTP 404) AEO
Update robots.txt to allow AI crawlers like GPTBot and ClaudeBot. Stobo generates an AI-friendly version.Generate a robots.txt for unifiedtrack.ai -
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.Generate freshness code for unifiedtrack.ai
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Frequently asked questions
- Why doesn't my site show when content was published or updated?
- Your site lacks date signals like publication dates or last-modified timestamps. Search engines and AI systems can't determine content freshness without these markers. Add visible dates to your pages and implement proper metadata to show when content was created or updated.
- What is llms.txt and why is my site missing it?
- llms.txt is a file that tells AI systems how to interact with your content. Your site returns a 404 error when accessed. Create an llms.txt file in your root directory to provide guidance for AI crawlers and language models.
- Why can't search engines access my robots.txt file?
- Your robots.txt file returns a 404 error, meaning it's missing or inaccessible. Search engines expect this file to understand crawling permissions. Create a proper robots.txt file in your root directory to guide search engine bots effectively.
- How do missing date signals hurt my search rankings?
- Content without date information appears stale to search engines and users. Google uses freshness as a ranking factor for many queries. Add publication dates, last-modified timestamps, and structured data to signal content recency and improve your search visibility.
- What is FAQ Schema and why should I add it?
- FAQ Schema is structured data that helps search engines understand your frequently asked questions. Your site currently has none. Adding FAQPage markup can earn rich snippets in search results, increasing visibility and click-through rates for relevant queries.