Why doesn't my site show publication dates to search engines?

Your site lacks date signals that help search engines understand when content was published or updated. This affects freshness scoring and can impact rankings. Add publication dates, last modified timestamps, or structured data with date information to improve visibility.

What is llms.txt and why is it missing from my site?

The llms.txt file helps AI systems understand how to interact with your content. Your site returns a 404 error for this file. While not required, having an llms.txt can improve how AI tools process your content.

How do heading hierarchy issues affect my site's SEO performance?

Your site has 17 heading level skips, meaning headers jump from H1 to H3 without H2. This confuses search engines about your content structure. Use sequential heading levels (H1, H2, H3) to improve readability and SEO.

Should I add FAQ schema markup to my website pages?

Your site lacks FAQ schema markup, which helps search engines display your questions and answers directly in search results. Adding FAQPage structured data can increase visibility and click-through rates from search results.

How does content freshness impact my search engine rankings?

Search engines can't determine when your content was created or updated because date signals are missing. Fresh content often ranks better, especially for time-sensitive topics. Add clear publication and update dates to improve search performance.

‹ return Home

Trace SEO & AI Visibility Audit

Trace is an AI-powered customer service platform that automates support interactions. It handles inquiries, resolves issues, and routes complex cases to human agents, helping businesses reduce response times and support costs while maintaining customer satisfaction.

tracetec.co

SEO + AEO + E-E-A-T combined

56%

Audited March 03, 2026 · 3 pages analyzed

Overall Scores

Area	Score	Grade
SEO	72%	C
AEO (AI Visibility)	40%	D
E-E-A-T	48%	F
Combined	56%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	59%	No privacy policy link detected, 5 security headers missing, No terms of service link detected, 1/4 contact signals found
Expertise	87%	All checks passing
Authoritativeness	20%	No Organization JSON-LD schema found, No JSON-LD schema types detected, No third-party review signals detected
Experience	7%	Found, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: tracetec.co

stobo this article: tracetec.co/blog/my-article

Generate a robots.txt for tracetec.co

stobo my blog: tracetec.co/blog

Recommendations

llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what tracetec.co does. Stobo generates one automatically.
```
Generate an llms.txt for tracetec.co
```
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for tracetec.co
```
Freshness issues: no date signals found E-E-A-T

Track your score over time

We'll re-audit your site in 7 days and email you what changed. Free, automatic.

Embed your audit badge

Show your score on your README or website.

Markdown

HTML

Frequently asked questions

Why doesn't my site show publication dates to search engines?: Your site lacks date signals that help search engines understand when content was published or updated. This affects freshness scoring and can impact rankings. Add publication dates, last modified timestamps, or structured data with date information to improve visibility.
What is llms.txt and why is it missing from my site?: The llms.txt file helps AI systems understand how to interact with your content. Your site returns a 404 error for this file. While not required, having an llms.txt can improve how AI tools process your content.
How do heading hierarchy issues affect my site's SEO performance?: Your site has 17 heading level skips, meaning headers jump from H1 to H3 without H2. This confuses search engines about your content structure. Use sequential heading levels (H1, H2, H3) to improve readability and SEO.
Should I add FAQ schema markup to my website pages?: Your site lacks FAQ schema markup, which helps search engines display your questions and answers directly in search results. Adding FAQPage structured data can increase visibility and click-through rates from search results.
How does content freshness impact my search engine rankings?: Search engines can't determine when your content was created or updated because date signals are missing. Fresh content often ranks better, especially for time-sensitive topics. Add clear publication and update dates to improve search performance.

Audit a competitor