Why doesn't my site have opening content for AI answers?

Your site lacks direct answer content that AI systems can easily extract. Add clear, concise opening paragraphs that directly answer common questions. This helps search engines surface your content in featured snippets and AI-generated responses.

What is llms.txt and why is it missing from my site?

Your site returns a 404 error for llms.txt, a file that helps AI systems understand your content better. Create this file to provide structured information about your site's purpose, content, and key pages for better AI indexing.

How does missing H1 tags affect my site's SEO performance?

Your pages lack H1 tags, which are critical for SEO structure. Search engines use H1 tags to understand your main topic. Add one unique H1 per page that clearly describes the content to improve rankings.

Should I add FAQ schema markup to my website pages?

Your site lacks FAQ schema markup, missing opportunities for rich snippets. Add FAQPage structured data to relevant pages with question-answer content. This helps search engines display your FAQs directly in search results, increasing visibility.

Why aren't social proof signals showing up on my site?

Your site shows no social proof elements like testimonials, reviews, or trust badges. Add customer testimonials, social media follower counts, or industry certifications. These signals build credibility and can improve user trust and conversions.

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Techcrunch SEO & AI Visibility Audit

TechCrunch is a technology news platform covering startups, venture capital, and the business of innovation. It delivers breaking news, analysis, and podcasts through writers and editors reporting on funding rounds, product launches, and industry trends that shape the tech ecosystem.

techcrunch.com

SEO + AEO + E-E-A-T combined

57%

Audited March 03, 2026 · 22 pages analyzed

Overall Scores

Area	Score	Grade
SEO	77%	B
AEO (AI Visibility)	37%	D
E-E-A-T	72%	C
Combined	57%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	83%	Found
Expertise	87%	All checks passing
Authoritativeness	60%	Organization schema, No third-party review signals detected
Experience	40%	No social proof signals detected, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: techcrunch.com

stobo this article: techcrunch.com/blog/my-article

Generate a robots.txt for techcrunch.com

stobo my blog: techcrunch.com/blog

Recommendations

llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what techcrunch.com does. Stobo generates one automatically.
```
Generate an llms.txt for techcrunch.com
```
No opening content found AEO
Add a direct answer in the first 40-60 words of the page. AI engines pull from the opening paragraph.
```
stobo this site: techcrunch.com
```
H1 tag is missing SEO
Add a single, descriptive H1 heading that matches the page's primary topic.

Track your score over time

We'll re-audit your site in 7 days and email you what changed. Free, automatic.

Embed your audit badge

Show your score on your README or website.

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Frequently asked questions

Why doesn't my site have opening content for AI answers?: Your site lacks direct answer content that AI systems can easily extract. Add clear, concise opening paragraphs that directly answer common questions. This helps search engines surface your content in featured snippets and AI-generated responses.
What is llms.txt and why is it missing from my site?: Your site returns a 404 error for llms.txt, a file that helps AI systems understand your content better. Create this file to provide structured information about your site's purpose, content, and key pages for better AI indexing.
How does missing H1 tags affect my site's SEO performance?: Your pages lack H1 tags, which are critical for SEO structure. Search engines use H1 tags to understand your main topic. Add one unique H1 per page that clearly describes the content to improve rankings.
Should I add FAQ schema markup to my website pages?: Your site lacks FAQ schema markup, missing opportunities for rich snippets. Add FAQPage structured data to relevant pages with question-answer content. This helps search engines display your FAQs directly in search results, increasing visibility.
Why aren't social proof signals showing up on my site?: Your site shows no social proof elements like testimonials, reviews, or trust badges. Add customer testimonials, social media follower counts, or industry certifications. These signals build credibility and can improve user trust and conversions.

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