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Scrunch SEO & AI Visibility Audit

Scrunch is an AI customer experience platform that helps brands monitor and optimize their visibility across AI search engines and agents. It provides performance tracking, prompt analytics, and AI-optimized content delivery tools that enable companies to reach customers through AI-first channels.

scrunch.com

SEO + AEO + E-E-A-T combined

56%

Overall Scores

Area Score Grade
SEO 78% B
AEO (AI Visibility) 35% D
E-E-A-T 55% F
Combined 56%

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal Score Issue
Trustworthiness 74% Found, 4 security headers missing, 1/4 contact signals found
Expertise 87% All checks passing
Authoritativeness 20% No Organization JSON-LD schema found, No JSON-LD schema types detected, No third-party review signals detected
Experience 17% No social proof signals detected, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop > Settings > Integrations > Add custom MCP server. Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: scrunch.com
stobo this article: scrunch.com/blog/my-article
Generate a robots.txt for scrunch.com
stobo my blog: scrunch.com/blog

Recommendations

  1. Freshness issues: no date signals found AEO

    Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
    Generate freshness code for scrunch.com
  2. No opening content found AEO

    Add a direct answer in the first 40-60 words of the page. AI engines pull from the opening paragraph.
    stobo this site: scrunch.com
  3. Freshness issues: no date signals found E-E-A-T

Track your score over time

We'll re-audit your site in 7 days and email you what changed. Free, automatic.

Embed your audit badge

Show your score on your README or website.

scrunch.com audit badge

Frequently asked questions

Why doesn't my site show publish dates or freshness signals?
Your site lacks visible date signals like publish dates, last updated timestamps, or modification indicators. Search engines use these signals to understand content freshness and relevance. Adding clear publication and update dates helps improve your search rankings and user trust.
What does it mean when there's no opening content found?
Your pages don't have clear introductory content that directly answers user queries. Search engines look for opening paragraphs that provide immediate value and context. Adding concise, answer-focused introductions helps your content appear in featured snippets and direct answers.
How can FAQ schema markup help my search performance?
FAQ schema tells search engines which content answers common questions, making it eligible for rich snippets. Without FAQPage markup, your Q&A content won't appear in enhanced search results. Adding this structured data increases visibility and click-through rates.
Why do I need social proof signals on my website?
Social proof like testimonials, reviews, or user counts builds credibility and trust with both visitors and search engines. Your site currently lacks these trust indicators. Adding customer reviews, social media mentions, or usage statistics strengthens your site's authority.
How do freshness issues affect my search engine rankings?
Search engines favor fresh, recently updated content for many queries. Without date signals or regular updates, your content appears stale and less relevant. Regularly updating pages and clearly displaying modification dates signals active maintenance to search engines.
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