Play Health SEO & AI Visibility Audit
Play Health is a data platform for healthcare providers managing perimenopause and menopause care. It aggregates clinical data and outcomes across patient populations to help health systems optimize care delivery, improve patient outcomes, and demonstrate value in value-based care arrangements.
SEO + AEO + E-E-A-T combined
Overall Scores
| Area | Score | Grade |
|---|---|---|
| SEO | 80% | B |
| AEO (AI Visibility) | 41% | F |
| E-E-A-T | 60% | D |
| Combined | 60% | — |
Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.
E-E-A-T Breakdown
| Signal | Score | Issue |
|---|---|---|
| Trustworthiness | 84% | 4 security headers missing |
| Expertise | 73% | All checks passing |
| Authoritativeness | 34% | No Organization JSON-LD schema found, No third-party review or trust signals detected |
| Experience | 14% | No social proof signals detected, Freshness issues, Hierarchy issues, No first-hand experience signals detected |
Stobo finds what's broken and generates the fixes
Try these in Claude Desktop
stobo my site: playhealth.com
stobo this article: playhealth.com/blog/my-article
Generate a robots.txt for playhealth.com
stobo my blog: playhealth.com/blog
Recommendations
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llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what playhealth.com does. Stobo generates one automatically.Generate an llms.txt for playhealth.com -
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.Generate freshness code for playhealth.com -
Freshness issues: no date signals found E-E-A-T
Track your score over time
We'll re-audit your site in 7 days and email you what changed. Free, automatic.
Embed your audit badge
Show your score on your README or website.
Frequently asked questions
- Why doesn't my site show publication dates on pages?
- Your site lacks visible date signals on content pages. Search engines can't determine when your content was published or updated. Add clear publication and last-modified dates to help search engines understand your content's freshness and relevance.
- What is llms.txt and why is it missing from my site?
- Your site returns a 404 error for llms.txt, a file that helps AI systems understand your content better. This file provides guidance to language models about how to interpret and use your site's information. Consider adding one to improve AI visibility.
- How does missing content freshness signals hurt my SEO rankings?
- Your pages don't show when content was created or updated, which hurts search rankings. Fresh, regularly updated content ranks better in search results. Add visible timestamps and update dates to signal content quality and relevance to search engines.
- Should I add FAQ schema markup to my website pages?
- Your site has no FAQ schema markup, missing opportunities for rich snippets in search results. FAQ schema helps your content appear in featured snippets and answer boxes. Add FAQPage structured data to relevant pages with question-answer content.
- Why can't search engines find social proof on my site?
- Your site lacks social proof signals like testimonials, reviews, or trust badges. These elements build credibility and authority with both users and search engines. Add customer reviews, testimonials, or certification badges to strengthen your site's trustworthiness.