Why doesn't my site show publication dates for better search visibility?

Your site lacks date signals that help search engines understand content freshness. Adding publication and update dates to your pages helps search engines rank your content appropriately. This affects both traditional SEO and AI-powered search results that prioritize recent information.

What is llms.txt and why does my site need one?

Your site returns a 404 error when accessing llms.txt, a file that helps AI systems understand your content better. This file provides structured information about your site for large language models. Creating one can improve how AI tools interpret and reference your content.

How does missing content freshness signals hurt my search rankings?

Your pages don't show when content was created or updated, making it harder for search engines to assess relevance. Fresh content signals help search algorithms understand which pages contain current information. This impacts your visibility in search results, especially for time-sensitive topics.

Why are all 529 images on my site missing alt text?

None of your 529 images have alt text, which hurts both accessibility and SEO. Alt text helps screen readers describe images to visually impaired users and gives search engines context about your visual content. This creates significant accessibility barriers and missed SEO opportunities.

Should I add FAQ schema markup to improve my search presence?

Your site lacks FAQ schema markup, which could help your content appear in rich search results. FAQ schema makes your questions and answers eligible for enhanced search features. Adding this structured data can increase your visibility and click-through rates from search engines.

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Pally SEO & AI Visibility Audit

Pally is an AI-powered inbox that consolidates direct messages from multiple platforms into a single interface. It helps users manage conversations across Slack, email, and other messaging apps with intelligent filtering and unified search that reduces context switching.

pally.com

SEO + AEO + E-E-A-T combined

54%

Audited March 05, 2026 · 5 pages analyzed

Overall Scores

Area	Score	Grade
SEO	71%	C
AEO (AI Visibility)	36%	D
E-E-A-T	57%	F
Combined	54%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	61%	Found, 5 security headers missing, No contact transparency signals detected
Expertise	100%	All checks passing
Authoritativeness	29%	No Organization JSON-LD schema found, No JSON-LD schema types detected, Found
Experience	40%	Found, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: pally.com

stobo this article: pally.com/blog/my-article

Generate a robots.txt for pally.com

stobo my blog: pally.com/blog

Recommendations

Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for pally.com
```
llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what pally.com does. Stobo generates one automatically.
```
Generate an llms.txt for pally.com
```
Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why doesn't my site show publication dates for better search visibility?: Your site lacks date signals that help search engines understand content freshness. Adding publication and update dates to your pages helps search engines rank your content appropriately. This affects both traditional SEO and AI-powered search results that prioritize recent information.
What is llms.txt and why does my site need one?: Your site returns a 404 error when accessing llms.txt, a file that helps AI systems understand your content better. This file provides structured information about your site for large language models. Creating one can improve how AI tools interpret and reference your content.
How does missing content freshness signals hurt my search rankings?: Your pages don't show when content was created or updated, making it harder for search engines to assess relevance. Fresh content signals help search algorithms understand which pages contain current information. This impacts your visibility in search results, especially for time-sensitive topics.
Why are all 529 images on my site missing alt text?: None of your 529 images have alt text, which hurts both accessibility and SEO. Alt text helps screen readers describe images to visually impaired users and gives search engines context about your visual content. This creates significant accessibility barriers and missed SEO opportunities.
Should I add FAQ schema markup to improve my search presence?: Your site lacks FAQ schema markup, which could help your content appear in rich search results. FAQ schema makes your questions and answers eligible for enhanced search features. Adding this structured data can increase your visibility and click-through rates from search engines.

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