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Palace SEO & AI Visibility Audit

Palace is an AI-native planning and dispatch platform for trucking and logistics carriers. It optimizes load selection, fleet planning, and real-time route adjustments to maximize asset utilization and revenue per truck without increasing operational headcount.

palace.so

SEO + AEO + E-E-A-T combined

58%

Overall Scores

Area Score Grade
SEO 78% B
AEO (AI Visibility) 38% D
E-E-A-T 49% F
Combined 58%

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal Score Issue
Trustworthiness 73% 6 security headers missing, 1/4 contact signals found
Expertise 60% 233 words, 7 headings, 7 outbound links
Authoritativeness 20% No Organization JSON-LD schema found, No JSON-LD schema types detected, No third-party review or trust signals detected
Experience 19% No social proof signals detected, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop > Settings > Integrations > Add custom MCP server. Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: palace.so
stobo this article: palace.so/blog/my-article
Generate a robots.txt for palace.so
stobo my blog: palace.so/blog

Recommendations

  1. Freshness issues: no date signals found AEO

    Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
    Generate freshness code for palace.so
  2. llms.txt not found (HTTP 404) AEO

    Create an llms.txt file so AI models can understand what palace.so does. Stobo generates one automatically.
    Generate an llms.txt for palace.so
  3. Freshness issues: no date signals found E-E-A-T

Track your score over time

We'll re-audit your site in 7 days and email you what changed. Free, automatic.

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palace.so audit badge

Frequently asked questions

Why doesn't my site show when content was published or updated?
Your site lacks date signals that tell search engines when content was created or modified. Add publication dates, last updated timestamps, or structured data markup to show content freshness. This helps search engines understand your content's relevance and timeliness.
What is llms.txt and why do I need it on my website?
The llms.txt file helps AI systems understand how to use your content appropriately. Your site returns a 404 error for this file. Create an llms.txt file in your root directory to provide guidance for AI crawlers and language models.
How can I show search engines that my content stays current?
Your site needs visible date indicators and regular content updates. Add publish dates, update timestamps, and refresh existing content regularly. Search engines use these freshness signals to determine how current and relevant your content is for users.
Should I add FAQ schema markup to my website pages?
Your site is missing FAQ schema markup entirely. Adding FAQPage structured data helps search engines display your questions and answers directly in search results. This can improve your visibility and click-through rates from search results.
Why don't I see customer reviews or testimonials on my site?
Your site lacks social proof elements like reviews, testimonials, or user ratings. Adding these trust signals helps visitors feel confident about your content and services. Search engines also consider social proof when evaluating site credibility and authority.
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