Why is my site missing llms.txt and how does this affect AI crawlers?

Your site returns a 404 error for llms.txt, which AI systems use to understand crawling permissions. Without this file, AI crawlers may skip your content or crawl inefficiently. Create an llms.txt file in your root directory to guide AI systems properly.

What happens when my website content has no publication dates?

Your site lacks date signals, making it impossible for search engines to assess content freshness. This hurts rankings for time-sensitive queries. Add publication dates, last modified timestamps, or structured data with date information to your pages.

How many of my images are missing alt text descriptions?

All 52 images on your site are missing alt text, creating major accessibility issues. Screen readers can't describe your images to visually impaired users. Search engines also can't understand your image content without alt attributes.

Should I add FAQ schema markup to improve my search visibility?

Your site has no FAQ schema markup, missing opportunities for rich snippets in search results. FAQ schema can make your pages appear as expandable question-answer blocks in Google. Add FAQPage structured data to relevant content.

Why do search engines care about content freshness on my site?

Search engines prioritize fresh content for many queries, but your site provides no freshness signals. Without dates, search engines can't determine if your content is current or outdated. This impacts your rankings for competitive keywords.

‹ See all YC F25 audits

Openroll SEO & AI Visibility Audit

Openroll is a compensation management platform that automates salary planning, equity distribution, and pay equity analysis for growing companies. It enables HR and finance teams to design compensation structures, run what-if scenarios, and ensure fair pay across the organization with enterprise-grade features at startup speed.

openroll.com

SEO + AEO + E-E-A-T combined

Audited March 06, 2026 · 5 pages analyzed

Overall Scores

Area	Score	Grade
SEO	74%	C
AEO (AI Visibility)	36%	F
E-E-A-T	54%	F
Combined	55%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	67%	Found, 5 security headers missing
Expertise	80%	All checks passing
Authoritativeness	29%	No Organization JSON-LD schema found, No JSON-LD schema types detected, Found
Experience	26%	Found, Freshness issues, Hierarchy issues, No first-hand experience signals detected

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: openroll.com

stobo this article: openroll.com/blog/my-article

Generate a robots.txt for openroll.com

stobo my blog: openroll.com/blog

Recommendations

llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what openroll.com does. Stobo generates one automatically.
```
Generate an llms.txt for openroll.com
```
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for openroll.com
```
Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why is my site missing llms.txt and how does this affect AI crawlers?: Your site returns a 404 error for llms.txt, which AI systems use to understand crawling permissions. Without this file, AI crawlers may skip your content or crawl inefficiently. Create an llms.txt file in your root directory to guide AI systems properly.
What happens when my website content has no publication dates?: Your site lacks date signals, making it impossible for search engines to assess content freshness. This hurts rankings for time-sensitive queries. Add publication dates, last modified timestamps, or structured data with date information to your pages.
How many of my images are missing alt text descriptions?: All 52 images on your site are missing alt text, creating major accessibility issues. Screen readers can't describe your images to visually impaired users. Search engines also can't understand your image content without alt attributes.
Should I add FAQ schema markup to improve my search visibility?: Your site has no FAQ schema markup, missing opportunities for rich snippets in search results. FAQ schema can make your pages appear as expandable question-answer blocks in Google. Add FAQPage structured data to relevant content.
Why do search engines care about content freshness on my site?: Search engines prioritize fresh content for many queries, but your site provides no freshness signals. Without dates, search engines can't determine if your content is current or outdated. This impacts your rankings for competitive keywords.

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