Why doesn't my sports website show up in AI search results?

Your site lacks date signals and llms.txt file that AI systems need. Without publication dates on content and proper AI crawling instructions, search engines can't determine content freshness or relevance. Add timestamps to articles and create an llms.txt file.

How do missing publication dates hurt my website's search rankings?

Search engines can't assess your content's freshness without date signals. This impacts both traditional SEO and AI search visibility. Sports content especially needs clear timestamps since fans want current information. Add publication dates to all your articles.

What's an llms.txt file and why do I need one?

An llms.txt file tells AI systems how to crawl and use your content. Your server returns HTML instead of the required text format. This prevents AI search engines from properly indexing your site. Create a proper llms.txt file in your root directory.

Should I add FAQ schema markup to my sports website?

Yes, FAQ schema helps your content appear in rich snippets and answer boxes. Your site currently has no FAQ markup, missing opportunities for featured results. Add FAQPage structured data to relevant pages with common sports questions.

Are slow-loading images hurting my website's performance and SEO?

Yes, your 25 unoptimized images slow down page loading and hurt search rankings. Large image files increase bounce rates and reduce user experience. Compress images, use proper formats like WebP, and implement lazy loading for better performance.

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Narrative SEO & AI Visibility Audit

Narrative is an AI platform that automatically generates sports highlights from live broadcasts. It ingests game feeds, identifies highlight-worthy moments, and creates ready-to-publish packages tailored to teams and their audiences across multiple platforms.

narrative-sports.com

SEO + AEO + E-E-A-T combined

Audited March 06, 2026 · 6 pages analyzed

Overall Scores

Area	Score	Grade
SEO	76%	C
AEO (AI Visibility)	29%	F
E-E-A-T	53%	F
Combined	52%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	80%	6 security headers missing
Expertise	60%	292 words, 19 headings, 3 outbound links
Authoritativeness	20%	No Organization JSON-LD schema found, No JSON-LD schema types detected, No third-party review or trust signals detected
Experience	29%	Found, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: narrative-sports.com

stobo this article: narrative-sports.com/blog/my-article

Generate a robots.txt for narrative-sports.com

stobo my blog: narrative-sports.com/blog

Recommendations

llms.txt not found (server returned HTML instead of text) AEO
Create an llms.txt file so AI models can understand what narrative-sports.com does. Stobo generates one automatically.
```
Generate an llms.txt for narrative-sports.com
```
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for narrative-sports.com
```
Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why doesn't my sports website show up in AI search results?: Your site lacks date signals and llms.txt file that AI systems need. Without publication dates on content and proper AI crawling instructions, search engines can't determine content freshness or relevance. Add timestamps to articles and create an llms.txt file.
How do missing publication dates hurt my website's search rankings?: Search engines can't assess your content's freshness without date signals. This impacts both traditional SEO and AI search visibility. Sports content especially needs clear timestamps since fans want current information. Add publication dates to all your articles.
What's an llms.txt file and why do I need one?: An llms.txt file tells AI systems how to crawl and use your content. Your server returns HTML instead of the required text format. This prevents AI search engines from properly indexing your site. Create a proper llms.txt file in your root directory.
Should I add FAQ schema markup to my sports website?: Yes, FAQ schema helps your content appear in rich snippets and answer boxes. Your site currently has no FAQ markup, missing opportunities for featured results. Add FAQPage structured data to relevant pages with common sports questions.
Are slow-loading images hurting my website's performance and SEO?: Yes, your 25 unoptimized images slow down page loading and hurt search rankings. Large image files increase bounce rates and reduce user experience. Compress images, use proper formats like WebP, and implement lazy loading for better performance.

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