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Moby SEO & AI Visibility Audit

MOBY is a laundry filtration company that reduces microplastic and chemical pollution from household washing. It provides filters for washing machines that capture harmful particles and contaminants, enabling households to clean clothes without releasing pollutants into water systems.

mobyfilter.com favicon

mobyfilter.com

SEO + AEO + E-E-A-T combined

D

Overall Scores

Area Score Grade
SEO 79% C
AEO (AI Visibility) 30% F
E-E-A-T 54% F
Combined 54%

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal Score Issue
Trustworthiness 70% No about/team page, social profiles, or LinkedIn links detected, 4 security headers missing
Expertise 67% 386 words, 14 headings, 3 outbound links
Authoritativeness 37% No Organization JSON-LD schema found, No third-party review or trust signals detected
Experience 16% No social proof signals detected, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop > Settings > Integrations > Add custom MCP server. Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: mobyfilter.com
stobo this article: mobyfilter.com/blog/my-article
Generate a robots.txt for mobyfilter.com
stobo my blog: mobyfilter.com/blog

Recommendations

  1. llms.txt not found (HTTP 404) AEO

    Create an llms.txt file so AI models can understand what mobyfilter.com does. Stobo generates one automatically.
    Generate an llms.txt for mobyfilter.com
  2. Freshness issues: no date signals found AEO

    Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
    Generate freshness code for mobyfilter.com
  3. Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why is my site missing the llms.txt file?
Your site returns a 404 error when searching for llms.txt. This file helps AI systems understand how to interact with your content. You need to create and upload an llms.txt file to your root directory to resolve this critical issue.
What does it mean when your site has no date signals?
Your pages lack publication dates, modification dates, or other time indicators. Search engines can't determine when your content was created or updated. Add visible publication dates and structured data timestamps to improve content freshness signals.
How long should your page opening be for search engines?
Your page openings are too brief at just 16 words. Search engines need substantial introductory content to understand your page topic. Expand your opening paragraphs to at least 50-100 words for better context and ranking potential.
Why don't any of your images have alt text?
Zero out of 16 images on your site include alt text descriptions. This creates accessibility barriers and missed SEO opportunities. Add descriptive alt text to every image explaining what the image shows or its purpose.
How do freshness issues affect your search engine rankings?
Search engines can't determine your content's relevance without date signals. Fresh content ranks better for many queries. Your site needs publication dates, last modified timestamps, and regular content updates to compete effectively in search results.
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