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The Moby Analytics Platform SEO & AI Visibility Audit

Moby Analytics Platform is an AI-powered audit tool that automates repetitive audit tasks while maintaining full traceability and control. Auditors build AI-driven workflows from existing spreadsheets, verify results directly in Excel with source citations, and synchronize documents via SharePoint integration.

mobyanalytics.com

SEO + AEO + E-E-A-T combined

54%

Overall Scores

Area Score Grade
SEO 75% C
AEO (AI Visibility) 33% D
E-E-A-T 51% F
Combined 54%

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal Score Issue
Trustworthiness 69% No about/team page, social profiles, or LinkedIn links detected, 3 security headers missing, 1/4 contact signals found
Expertise 60% 537 words, 16 headings, 0 outbound links
Authoritativeness 29% No Organization JSON-LD schema found, No JSON-LD schema types detected, Found
Experience 26% No social proof signals detected, Freshness issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop > Settings > Integrations > Add custom MCP server. Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: mobyanalytics.com
stobo this article: mobyanalytics.com/blog/my-article
Generate a robots.txt for mobyanalytics.com
stobo my blog: mobyanalytics.com/blog

Recommendations

  1. Freshness issues: no date signals found AEO

    Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
    Generate freshness code for mobyanalytics.com
  2. llms.txt not found (HTTP 404) AEO

    Create an llms.txt file so AI models can understand what mobyanalytics.com does. Stobo generates one automatically.
    Generate an llms.txt for mobyanalytics.com
  3. Freshness issues: no date signals found E-E-A-T

Track your score over time

We'll re-audit your site in 7 days and email you what changed. Free, automatic.

Embed your audit badge

Show your score on your README or website.

mobyanalytics.com audit badge

Frequently asked questions

Why is my site missing the llms.txt file that search engines need?
Your site returns a 404 error when search engines look for llms.txt. This file helps AI systems understand how to properly crawl and use your content. Create an llms.txt file in your root directory to fix this critical issue.
How do search engines know when my content was last updated?
Your site has no date signals anywhere, making it impossible for search engines to determine content freshness. Add publication dates, last modified dates, or structured data timestamps to help search engines understand your content's recency.
Are my images helping or hurting my search engine rankings?
None of your 4 images have alt text, which hurts both SEO and accessibility. Search engines can't understand what your images show without alt descriptions. Add descriptive alt text to every image on your site.
Should I add FAQ schema markup to improve my search visibility?
Your site has no FAQ schema markup, missing opportunities for rich snippets in search results. Adding FAQPage structured data helps your content appear as expandable FAQ sections in Google search results.
What content freshness signals does my site need for better SEO?
Your site lacks any freshness indicators that search engines rely on for ranking decisions. Add visible publication dates, update timestamps, or structured data markup to signal when your content was created or modified.
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