The Moby Analytics Platform SEO & AI Visibility Audit
Moby Analytics Platform is an AI-powered audit tool that automates repetitive audit tasks while maintaining full traceability and control. Auditors build AI-driven workflows from existing spreadsheets, verify results directly in Excel with source citations, and synchronize documents via SharePoint integration.
mobyanalytics.com
SEO + AEO + E-E-A-T combined
Overall Scores
| Area | Score | Grade |
|---|---|---|
| SEO | 75% | C |
| AEO (AI Visibility) | 33% | D |
| E-E-A-T | 51% | F |
| Combined | 54% | — |
Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.
E-E-A-T Breakdown
| Signal | Score | Issue |
|---|---|---|
| Trustworthiness | 69% | No about/team page, social profiles, or LinkedIn links detected, 3 security headers missing, 1/4 contact signals found |
| Expertise | 60% | 537 words, 16 headings, 0 outbound links |
| Authoritativeness | 29% | No Organization JSON-LD schema found, No JSON-LD schema types detected, Found |
| Experience | 26% | No social proof signals detected, Freshness issues, Found |
Stobo finds what's broken and generates the fixes
Try these in Claude Desktop
stobo my site: mobyanalytics.com
stobo this article: mobyanalytics.com/blog/my-article
Generate a robots.txt for mobyanalytics.com
stobo my blog: mobyanalytics.com/blog
Recommendations
-
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.Generate freshness code for mobyanalytics.com -
llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what mobyanalytics.com does. Stobo generates one automatically.Generate an llms.txt for mobyanalytics.com -
Freshness issues: no date signals found E-E-A-T
Track your score over time
We'll re-audit your site in 7 days and email you what changed. Free, automatic.
Embed your audit badge
Show your score on your README or website.
Frequently asked questions
- Why is my site missing the llms.txt file that search engines need?
- Your site returns a 404 error when search engines look for llms.txt. This file helps AI systems understand how to properly crawl and use your content. Create an llms.txt file in your root directory to fix this critical issue.
- How do search engines know when my content was last updated?
- Your site has no date signals anywhere, making it impossible for search engines to determine content freshness. Add publication dates, last modified dates, or structured data timestamps to help search engines understand your content's recency.
- Are my images helping or hurting my search engine rankings?
- None of your 4 images have alt text, which hurts both SEO and accessibility. Search engines can't understand what your images show without alt descriptions. Add descriptive alt text to every image on your site.
- Should I add FAQ schema markup to improve my search visibility?
- Your site has no FAQ schema markup, missing opportunities for rich snippets in search results. Adding FAQPage structured data helps your content appear as expandable FAQ sections in Google search results.
- What content freshness signals does my site need for better SEO?
- Your site lacks any freshness indicators that search engines rely on for ranking decisions. Add visible publication dates, update timestamps, or structured data markup to signal when your content was created or modified.