Why doesn't my site show when content was published or updated?

Your site lacks date signals that tell search engines when content was created or modified. Search engines use these timestamps to determine content freshness and relevance. Add publication dates, last modified dates, or structured data with temporal information to help search engines understand your content's timeliness.

What happens when my robots.txt file returns a 404 error?

Your robots.txt file is inaccessible, returning a 404 error. This prevents search engines and AI crawlers from understanding your crawling preferences. Create a robots.txt file at your domain root with proper directives, or ensure your existing file is accessible and not blocked by server configurations.

Why should I care about having an llms.txt file on my website?

Your site is missing an llms.txt file, which provides guidance to AI language models about crawling and using your content. This emerging standard helps you control how AI systems interact with your site. Create an llms.txt file to specify permissions and preferences for AI crawlers.

How does missing opening content affect my search engine visibility?

Your pages lack clear opening content that directly addresses user queries. Search engines struggle to extract concise answers for featured snippets and direct responses. Add brief, informative opening paragraphs that immediately answer the main question or topic your page covers.

What content freshness signals should I add to improve my rankings?

Your content lacks freshness indicators that search engines use for ranking decisions. Add visible publication dates, last updated timestamps, and structured data markup. Regular content updates with clear date signals help search engines understand your content's relevance and timeliness for current search queries.

‹ See all Techstars 2024 audits

Instalabel SEO & AI Visibility Audit

InstaLabel is a data labeling platform that accelerates annotation for AI training datasets. It provides real-time quality control and automated validation tools that help data experts label information faster while maintaining accuracy standards required for machine learning models.

instalabel.ai

SEO + AEO + E-E-A-T combined

Audited March 09, 2026 · 1 pages analyzed

Overall Scores

Area	Score	Grade
SEO	62%	D
AEO (AI Visibility)	7%	F
E-E-A-T	44%	F
Combined	35%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	63%	No about/team page, social profiles, or LinkedIn links detected, 6 security headers missing, 1/4 contact signals found
Expertise	53%	165 words, 14 headings, 6 outbound links
Authoritativeness	20%	No Organization JSON-LD schema found, No JSON-LD schema types detected, No third-party review or trust signals detected
Experience	19%	Found, Freshness issues, Found 14 headings, No first-hand experience signals detected

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: instalabel.ai

stobo this article: instalabel.ai/blog/my-article

Generate a robots.txt for instalabel.ai

stobo my blog: instalabel.ai/blog

Recommendations

No opening content found AEO
Add a direct answer in the first 40-60 words of the page. AI engines pull from the opening paragraph.
```
stobo this site: instalabel.ai
```
llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what instalabel.ai does. Stobo generates one automatically.
```
Generate an llms.txt for instalabel.ai
```
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for instalabel.ai
```

Track your score over time

We'll re-audit your site in 7 days and email you what changed. Free, automatic.

Embed your audit badge

Show your score on your README or website.

Markdown

HTML

Frequently asked questions

Why doesn't my site show when content was published or updated?: Your site lacks date signals that tell search engines when content was created or modified. Search engines use these timestamps to determine content freshness and relevance. Add publication dates, last modified dates, or structured data with temporal information to help search engines understand your content's timeliness.
What happens when my robots.txt file returns a 404 error?: Your robots.txt file is inaccessible, returning a 404 error. This prevents search engines and AI crawlers from understanding your crawling preferences. Create a robots.txt file at your domain root with proper directives, or ensure your existing file is accessible and not blocked by server configurations.
Why should I care about having an llms.txt file on my website?: Your site is missing an llms.txt file, which provides guidance to AI language models about crawling and using your content. This emerging standard helps you control how AI systems interact with your site. Create an llms.txt file to specify permissions and preferences for AI crawlers.
How does missing opening content affect my search engine visibility?: Your pages lack clear opening content that directly addresses user queries. Search engines struggle to extract concise answers for featured snippets and direct responses. Add brief, informative opening paragraphs that immediately answer the main question or topic your page covers.
What content freshness signals should I add to improve my rankings?: Your content lacks freshness indicators that search engines use for ranking decisions. Add visible publication dates, last updated timestamps, and structured data markup. Regular content updates with clear date signals help search engines understand your content's relevance and timeliness for current search queries.

Audit a competitor