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Hilltop SEO & AI Visibility Audit

Hilltop is an AI-powered platform that helps advocacy organizations and elected leaders connect with constituents and understand public sentiment. It provides real-time reporting on constituent opinions about bills and issues, enabling organizations to listen, respond, and lead more effectively.

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hilltop-app.com

SEO + AEO + E-E-A-T combined

D

Overall Scores

Area Score Grade
SEO 81% B
AEO (AI Visibility) 31% F
E-E-A-T 60% F
Combined 56%

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal Score Issue
Trustworthiness 74% Found, 4 security headers missing, 1/4 contact signals found
Expertise 67% 348 words, 14 headings, 22 outbound links
Authoritativeness 49% Organization schema, Found
Experience 20% Found, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop > Settings > Integrations > Add custom MCP server. Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: hilltop-app.com
stobo this article: hilltop-app.com/blog/my-article
Generate a robots.txt for hilltop-app.com
stobo my blog: hilltop-app.com/blog

Recommendations

  1. llms.txt not found (HTTP 404) AEO

    Create an llms.txt file so AI models can understand what hilltop-app.com does. Stobo generates one automatically.
    Generate an llms.txt for hilltop-app.com
  2. Freshness issues: no date signals found AEO

    Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
    Generate freshness code for hilltop-app.com
  3. Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why is my site missing the llms.txt file and how does it affect SEO?
Your site returns a 404 error for llms.txt, which AI systems use to understand your content preferences. This missing file means search engines and AI tools can't properly crawl or reference your content. Adding an llms.txt file helps control how AI models interact with your site.
What does it mean when my content has no date signals?
Your pages lack publication dates, last modified dates, or other time-based indicators that search engines use to assess content freshness. This hurts your rankings since Google prioritizes recent, updated content. Add visible dates and structured data timestamps to your pages.
How important is FAQ schema markup for my website's search performance?
Your site has no FAQ schema markup, which means you're missing opportunities for rich snippets in search results. FAQ schema helps your content appear as expandable Q&A sections in Google, increasing click-through rates and visibility for relevant queries.
What are quantified metrics and why does my site need more?
Your content only includes one quantified metric, which limits your expertise signals to search engines. Adding specific numbers, statistics, percentages, and measurable data points demonstrates authority and first-hand experience. Include more concrete data in your content.
How do freshness issues impact my site's search engine rankings?
Missing date signals prevent search engines from understanding when your content was created or updated. This affects your rankings since Google favors fresh, current information. Add publication dates, update timestamps, and regularly refresh your content to improve search performance.
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