Lulo SEO & AI Visibility Audit
Lulo is a mobile app that helps WIC recipients check their eWIC balance and find eligible items before shopping. It provides real-time access to WIC benefits and product availability, reducing shopping time so families can spend more time together.
Overall Scores
| Area | Score | Grade |
|---|---|---|
| SEO | 87% | B |
| AEO (AI Visibility) | 22% | F |
| E-E-A-T | 65% | D |
| Combined | 54% | — |
Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.
E-E-A-T Breakdown
| Signal | Score | Issue |
|---|---|---|
| Trustworthiness | 83% | Found, 4 security headers missing |
| Expertise | 80% | All checks passing |
| Authoritativeness | 43% | No Organization JSON-LD schema found, Found |
| Experience | 26% | Found, Freshness issues, No first-hand experience signals detected |
Stobo finds what's broken and generates the fixes
Try these in Claude Desktop
stobo my site: hellolulo.com
stobo this article: hellolulo.com/blog/my-article
Generate a robots.txt for hellolulo.com
stobo my blog: hellolulo.com/blog
Recommendations
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llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what hellolulo.com does. Stobo generates one automatically.Generate an llms.txt for hellolulo.com -
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.Generate freshness code for hellolulo.com -
Freshness issues: no date signals found E-E-A-T
Track your score over time
We'll re-audit your site in 7 days and email you what changed. Free, automatic.
Embed your audit badge
Show your score on your README or website.
Frequently asked questions
- Why isn't my site showing up in AI search results?
- Your site is missing an llms.txt file, which helps AI systems understand your content. This file acts as a guide for language models when they crawl your pages. Without it, AI search engines may skip or misinterpret your content entirely.
- How do search engines know when your content was published?
- Your pages lack proper date signals that tell search engines when content was created or updated. Search engines rely on publication dates, last modified dates, or structured data to determine content freshness. Missing dates hurt your search rankings.
- What happens when your page introductions are too short?
- Your opening paragraphs contain only 10 words, which is too brief for search engines. Short introductions don't provide enough context for search algorithms to understand your content's purpose. Aim for 50-100 words in opening sections.
- Should you add FAQ markup to your website pages?
- Your site lacks FAQ schema markup, which helps search engines display your Q&A content in rich snippets. This structured data makes your pages eligible for featured snippets and voice search results. Adding FAQPage markup improves visibility significantly.
- How does missing date information affect your search rankings?
- Search engines can't determine if your content is fresh or outdated without proper date signals. This uncertainty impacts how they rank and display your pages. Fresh content gets priority in search results, especially for time-sensitive topics.