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Balance SEO & AI Visibility Audit

Balance is an accounting platform that automates financial management for modern businesses. It collects invoices, expenses, and payments, then generates financial reports and provides budget insights that help businesses track their finances and stay compliant.

getbalance.ai

SEO + AEO + E-E-A-T combined

D

Overall Scores

Area Score Grade
SEO 77% C
AEO (AI Visibility) 26% F
E-E-A-T 46% F
Combined 51%

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal Score Issue
Trustworthiness 43% Found, No privacy policy link detected, 5 security headers missing, No terms of service link detected, No contact transparency signals detected
Expertise 87% All checks passing
Authoritativeness 29% No Organization JSON-LD schema found, No JSON-LD schema types detected, Found
Experience 27% Found, Freshness issues, Hierarchy issues, No first-hand experience signals detected

Stobo finds what's broken and generates the fixes

Claude Desktop > Settings > Integrations > Add custom MCP server. Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: getbalance.ai
stobo this article: getbalance.ai/blog/my-article
Generate a robots.txt for getbalance.ai
stobo my blog: getbalance.ai/blog

Recommendations

  1. Freshness issues: no date signals found AEO

    Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
    Generate freshness code for getbalance.ai
  2. No opening content found AEO

    Add a direct answer in the first 40-60 words of the page. AI engines pull from the opening paragraph.
    stobo this site: getbalance.ai
  3. llms.txt not found (HTTP 404) AEO

    Create an llms.txt file so AI models can understand what getbalance.ai does. Stobo generates one automatically.
    Generate an llms.txt for getbalance.ai

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Frequently asked questions

Why doesn't my site show publication dates on pages?
Your site has no date signals found on its pages. This hurts both search engine understanding and AI answer eligibility. Add publication dates, last modified dates, or structured data timestamps to your content. Search engines need these signals to assess content freshness and relevance.
What's missing from my page content for AI answers?
Your pages lack opening content that directly answers user queries. AI systems need clear, concise introductory paragraphs that immediately address the main topic. Start each page with a focused summary or answer before diving into detailed explanations.
Do I need an llms.txt file for my website?
Your site returns a 404 error for llms.txt, which AI systems use to understand your content preferences. While not required, this file helps AI models better crawl and reference your content. Consider adding one to improve AI visibility.
How do missing publication dates affect my search rankings?
Your content lacks any date indicators, which search engines use to evaluate freshness and expertise. This impacts your E-E-A-T scores significantly. Add visible publication dates, update timestamps, or structured data to help search engines assess your content's currency and reliability.
Why are all my images missing alt text?
Zero of your 54 images have alt text, creating critical accessibility and SEO issues. Screen readers can't describe your images to visually impaired users. Search engines also can't understand your visual content. Add descriptive alt text to every meaningful image immediately.
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