Why doesn't my site show publication dates on pages?

Your site lacks date signals that help search engines understand content freshness. Add publication dates, last modified dates, or structured data timestamps to your pages. This helps search engines rank your content appropriately and shows users when information was created or updated.

What is llms.txt and why do I need it?

Your site returns HTML instead of a proper llms.txt file. This file helps AI systems understand your content better for search optimization. Create a plain text llms.txt file in your root directory with relevant information about your site and content structure.

How can I show search engines my content is fresh?

Your content lacks freshness signals that search engines use for ranking. Add visible publication dates, last updated timestamps, or structured data markup. Fresh content signals help improve your search rankings and user trust by showing when information was created or revised.

Should I add FAQ schema markup to my pages?

Your site has no FAQ schema markup, which helps search engines display rich snippets. Add FAQPage structured data to pages with frequently asked questions. This can improve your search appearance with expandable FAQ results that attract more clicks.

How do I demonstrate expertise through quantified experience metrics?

Your site shows only 2 quantified metrics demonstrating first-hand experience. Add more specific numbers, statistics, case studies, or measurable results from your actual work. Concrete data points help establish credibility and expertise in your field for both users and search engines.

‹ See all Techstars 2024 audits

Citera SEO & AI Visibility Audit

Citera is an energy and emissions management platform that automates data collection, validation, and regulatory reporting across multiple assets and regions. It provides custom dashboards, decarbonization planning tools, and expert consulting that help companies track energy performance and meet ESG compliance requirements without rigid software c…

citera.ai

SEO + AEO + E-E-A-T combined

Audited March 06, 2026 · 2 pages analyzed

Overall Scores

Area	Score	Grade
SEO	78%	C
AEO (AI Visibility)	33%	F
E-E-A-T	57%	F
Combined	56%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	66%	No about/team page, social profiles, or LinkedIn links detected, 6 security headers missing
Expertise	87%	All checks passing
Authoritativeness	37%	No Organization JSON-LD schema found, 1 distinct schema type found, Found
Experience	23%	Found, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: citera.ai

stobo this article: citera.ai/blog/my-article

Generate a robots.txt for citera.ai

stobo my blog: citera.ai/blog

Recommendations

Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for citera.ai
```
llms.txt not found (server returned HTML instead of text) AEO
Create an llms.txt file so AI models can understand what citera.ai does. Stobo generates one automatically.
```
Generate an llms.txt for citera.ai
```
Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why doesn't my site show publication dates on pages?: Your site lacks date signals that help search engines understand content freshness. Add publication dates, last modified dates, or structured data timestamps to your pages. This helps search engines rank your content appropriately and shows users when information was created or updated.
What is llms.txt and why do I need it?: Your site returns HTML instead of a proper llms.txt file. This file helps AI systems understand your content better for search optimization. Create a plain text llms.txt file in your root directory with relevant information about your site and content structure.
How can I show search engines my content is fresh?: Your content lacks freshness signals that search engines use for ranking. Add visible publication dates, last updated timestamps, or structured data markup. Fresh content signals help improve your search rankings and user trust by showing when information was created or revised.
Should I add FAQ schema markup to my pages?: Your site has no FAQ schema markup, which helps search engines display rich snippets. Add FAQPage structured data to pages with frequently asked questions. This can improve your search appearance with expandable FAQ results that attract more clicks.
How do I demonstrate expertise through quantified experience metrics?: Your site shows only 2 quantified metrics demonstrating first-hand experience. Add more specific numbers, statistics, case studies, or measurable results from your actual work. Concrete data points help establish credibility and expertise in your field for both users and search engines.

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