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Chapter SEO & AI Visibility Audit

Chapter is a platform for building lead research agents that automate prospect discovery and qualification. Developers use it to create AI agents that gather company and contact data, score leads, and integrate findings into sales workflows with customizable research logic.

chapter.show

SEO + AEO + E-E-A-T combined

F

Overall Scores

Area Score Grade
SEO 63% D
AEO (AI Visibility) 20% F
E-E-A-T 41% F
Combined 42%

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal Score Issue
Trustworthiness 39% Found, No privacy policy link detected, 7 security headers missing, No terms of service link detected, No contact transparency signals detected
Expertise 80% All checks passing
Authoritativeness 29% No Organization JSON-LD schema found, No JSON-LD schema types detected, Found
Experience 10% Found, Freshness issues, Found 11 headings, No first-hand experience signals detected

Stobo finds what's broken and generates the fixes

Claude Desktop > Settings > Integrations > Add custom MCP server. Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: chapter.show
stobo this article: chapter.show/blog/my-article
Generate a robots.txt for chapter.show
stobo my blog: chapter.show/blog

Recommendations

  1. No opening content found AEO

    Add a direct answer in the first 40-60 words of the page. AI engines pull from the opening paragraph.
    stobo this site: chapter.show
  2. Freshness issues: no date signals found AEO

    Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
    Generate freshness code for chapter.show
  3. llms.txt not found (server returned HTML instead of text) AEO

    Create an llms.txt file so AI models can understand what chapter.show does. Stobo generates one automatically.
    Generate an llms.txt for chapter.show

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Frequently asked questions

Why doesn't my site show publication dates on content?
Your site lacks date signals that search engines use to determine content freshness. Add publication dates, last modified timestamps, or structured data with date information. This helps search engines understand when your content was created or updated, which impacts rankings for time-sensitive queries.
What does missing H1 tag mean for my website?
Your pages don't have H1 tags, which are the main headlines search engines expect. H1 tags help search engines understand your page topics and improve accessibility. Add a single, descriptive H1 tag to each page that summarizes the main content clearly.
How does missing opening content affect my search rankings?
Your pages lack clear opening content that directly answers user queries. Search engines look for immediate, relevant answers at the top of pages. Add concise introductory paragraphs that directly address what users are searching for to improve featured snippet opportunities.
What is llms.txt and why does my site need it?
Your site returns HTML instead of a proper llms.txt file, which AI systems use to understand your content preferences. Create a plain text llms.txt file in your root directory with instructions for how AI should reference your content.
How do freshness signals impact my website's search performance?
Your content lacks timestamps and date indicators that search engines use to assess relevance. Without freshness signals, your pages may rank lower for current topics. Add visible publication dates, update timestamps, and use structured data to signal content recency.
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