What is an llms.txt file and why does my site need one?

Your site is missing an llms.txt file, which helps AI systems understand your content structure and preferences. This file tells language models how to interpret and reference your content. Without it, AI tools may not properly represent your site in responses or summaries.

Why can't search engines find publication dates on my pages?

Your site lacks clear date signals that search engines use to understand content freshness. Pages without publication dates appear outdated to both users and search engines. This hurts your rankings since Google favors fresh, timestamped content in search results.

How does missing first-hand experience affect my site's authority?

Your content shows limited first-person indicators and quantified metrics, which reduces perceived expertise. Search engines look for personal experiences and specific data to establish authority. Without these signals, your content may rank lower than competitors who demonstrate real experience.

What happens when most of my pages have very few internal links?

52% of your pages have only one incoming link, creating weak internal connection patterns. This limits how search engines discover and understand your content relationships. Pages with few internal links often rank poorly because they appear less important to your site structure.

How do freshness issues impact my search engine rankings?

Your site lacks publication dates and update signals, making content appear stale to search engines. Google prioritizes fresh content for many queries, especially in competitive niches. Without clear freshness indicators, your pages may lose visibility over time compared to regularly updated competitors.

‹ See all Techstars 2024 audits

Gateway SEO & AI Visibility Audit

Gateway is an AI-powered learning platform that delivers interactive training programs designed to accelerate employee onboarding and performance. Organizations use it to reduce ramp-up time and boost productivity across their teams with personalized learning journeys and measurable outcomes.

careergateway.io

SEO + AEO + E-E-A-T combined

Audited March 08, 2026 · 5 pages analyzed

Overall Scores

Area	Score	Grade
SEO	89%	B
AEO (AI Visibility)	52%	D
E-E-A-T	70%	D
Combined	71%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	81%	3 security headers missing
Expertise	60%	507 words, 24 headings, 1 outbound links
Authoritativeness	69%	Organization schema, Found
Experience	47%	Freshness issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: careergateway.io

stobo this article: careergateway.io/blog/my-article

Generate a robots.txt for careergateway.io

stobo my blog: careergateway.io/blog

Recommendations

llms.txt not found (HTTP 404) AEO
Create an llms.txt file so AI models can understand what careergateway.io does. Stobo generates one automatically.
```
Generate an llms.txt for careergateway.io
```
Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for careergateway.io
```
Freshness issues: no date signals found E-E-A-T

Track your score over time

We'll re-audit your site in 7 days and email you what changed. Free, automatic.

Embed your audit badge

Show your score on your README or website.

Markdown

HTML

Frequently asked questions

What is an llms.txt file and why does my site need one?: Your site is missing an llms.txt file, which helps AI systems understand your content structure and preferences. This file tells language models how to interpret and reference your content. Without it, AI tools may not properly represent your site in responses or summaries.
Why can't search engines find publication dates on my pages?: Your site lacks clear date signals that search engines use to understand content freshness. Pages without publication dates appear outdated to both users and search engines. This hurts your rankings since Google favors fresh, timestamped content in search results.
How does missing first-hand experience affect my site's authority?: Your content shows limited first-person indicators and quantified metrics, which reduces perceived expertise. Search engines look for personal experiences and specific data to establish authority. Without these signals, your content may rank lower than competitors who demonstrate real experience.
What happens when most of my pages have very few internal links?: 52% of your pages have only one incoming link, creating weak internal connection patterns. This limits how search engines discover and understand your content relationships. Pages with few internal links often rank poorly because they appear less important to your site structure.
How do freshness issues impact my search engine rankings?: Your site lacks publication dates and update signals, making content appear stale to search engines. Google prioritizes fresh content for many queries, especially in competitive niches. Without clear freshness indicators, your pages may lose visibility over time compared to regularly updated competitors.

Audit a competitor