Brio SEO & AI Visibility Audit
Brio is an interview preparation platform that uses AI to conduct realistic practice interviews tailored to specific job descriptions. Users receive instant feedback on their answers and performance, helping them practice difficult questions and build confidence before high-stakes interviews.
Overall Scores
| Area | Score | Grade |
|---|---|---|
| SEO | 64% | D |
| AEO (AI Visibility) | 27% | F |
| E-E-A-T | 58% | F |
| Combined | 46% | — |
Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.
E-E-A-T Breakdown
| Signal | Score | Issue |
|---|---|---|
| Trustworthiness | 67% | 6 security headers missing, 1/4 contact signals found |
| Expertise | 87% | All checks passing |
| Authoritativeness | 29% | No Organization JSON-LD schema found, No JSON-LD schema types detected, Found |
| Experience | 49% | Found, Freshness issues, Good hierarchy |
Stobo finds what's broken and generates the fixes
Try these in Claude Desktop
stobo my site: brio.ink
stobo this article: brio.ink/blog/my-article
Generate a robots.txt for brio.ink
stobo my blog: brio.ink/blog
Recommendations
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llms.txt not found (server returned HTML instead of text) AEO
Create an llms.txt file so AI models can understand what brio.ink does. Stobo generates one automatically.Generate an llms.txt for brio.ink -
Opening too brief: 28 words AEO
Add a direct answer in the first 40-60 words of the page. AI engines pull from the opening paragraph.stobo this site: brio.ink -
Freshness issues: visible date AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.Generate freshness code for brio.ink
Track your score over time
We'll re-audit your site in 7 days and email you what changed. Free, automatic.
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Frequently asked questions
- Why is my site missing an llms.txt file and how does it affect SEO?
- Your site returns HTML instead of a proper llms.txt file, which prevents AI systems from understanding your content guidelines. This hurts your visibility in AI-powered search results. Create a plain text llms.txt file in your root directory with clear content usage instructions.
- What are freshness issues and why do they hurt my search rankings?
- Your site has visible date problems that make content appear outdated to search engines. Fresh content signals relevance and authority to Google. Update your publication dates, review old content, and ensure timestamps display correctly across your pages.
- How long should my page openings be for better search performance?
- Your opening paragraphs are too brief at just 28 words, missing opportunities for featured snippets. Aim for 50-150 words in your introductions. Include your main topic, key details, and answer the user's primary question within the first paragraph.
- Why are meta descriptions important for my website's SEO success?
- Missing meta descriptions hurt your click-through rates from search results. Google creates generic snippets when descriptions are absent, often missing your key selling points. Write compelling 150-160 character descriptions that summarize your page content and encourage clicks.
- How do content freshness signals impact my site's search visibility?
- Search engines favor recently updated content for many queries. Your site shows freshness problems that may lower rankings for competitive keywords. Regularly update existing content, add new information, and fix any date display issues to maintain search relevance.