Why doesn't my website show publication dates to search engines?

Your site lacks date signals that help search engines understand when content was published or updated. This hurts freshness rankings and makes it harder for users to find current information. Add publication dates, last modified dates, and structured data timestamps to improve visibility.

What is llms.txt and why does my site need it?

Your site returns HTML instead of a proper llms.txt file. This file helps AI systems understand your content better for search results. Create a plain text llms.txt file in your root directory with clear descriptions of your site's purpose and key pages.

How does missing content freshness affect my search rankings?

Your site shows no clear dates for when content was created or updated. Search engines prioritize fresh, current content for many queries. Without date signals, your pages may rank lower even if the content is recent and valuable.

Should I add FAQ schema markup to my website pages?

Your site lacks FAQ schema markup, which helps search engines display your Q&A content directly in results. Adding FAQPage structured data can increase click-through rates and make your content more visible in search features like rich snippets.

Why do I need Organization schema on my business website?

Your site is missing Organization JSON-LD schema that tells search engines key business details. This structured data helps with local search, brand recognition, and knowledge panels. Add schema with your company name, contact info, and other relevant details.

‹ See all YC W26 audits

Booko SEO & AI Visibility Audit

Booko is a booking optimization platform that predicts which class and appointment slots won't fill and automatically applies targeted incentives to maximize utilization. It integrates with existing booking systems like MindBody and Mariana Tek to analyze demand patterns and recover lost revenue without requiring engineering work.

bookoapp.com

SEO + AEO + E-E-A-T combined

Audited March 07, 2026 · 2 pages analyzed

Overall Scores

Area	Score	Grade
SEO	81%	B
AEO (AI Visibility)	29%	F
E-E-A-T	62%	D
Combined	55%	—

Fastest way to fix your site is to use our Custom Connector for Claude Desktop, or other IDEs.

E-E-A-T Breakdown

Signal	Score	Issue
Trustworthiness	74%	No about/team page, social profiles, or LinkedIn links detected, 5/7 security headers present
Expertise	87%	All checks passing
Authoritativeness	37%	No Organization JSON-LD schema found, No JSON-LD schema types detected
Experience	41%	Found, Freshness issues, Hierarchy issues, Found

Stobo finds what's broken and generates the fixes

Claude Desktop MCP integration settings showing how to add a custom MCP server

Try these in Claude Desktop

stobo my site: bookoapp.com

stobo this article: bookoapp.com/blog/my-article

Generate a robots.txt for bookoapp.com

stobo my blog: bookoapp.com/blog

Recommendations

Freshness issues: no date signals found AEO
Add date markup (datePublished, dateModified) so AI engines know content is current. Stobo generates the JSON-LD.
```
Generate freshness code for bookoapp.com
```
llms.txt not found (server returned HTML instead of text) AEO
Create an llms.txt file so AI models can understand what bookoapp.com does. Stobo generates one automatically.
```
Generate an llms.txt for bookoapp.com
```
Freshness issues: no date signals found E-E-A-T

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Frequently asked questions

Why doesn't my website show publication dates to search engines?: Your site lacks date signals that help search engines understand when content was published or updated. This hurts freshness rankings and makes it harder for users to find current information. Add publication dates, last modified dates, and structured data timestamps to improve visibility.
What is llms.txt and why does my site need it?: Your site returns HTML instead of a proper llms.txt file. This file helps AI systems understand your content better for search results. Create a plain text llms.txt file in your root directory with clear descriptions of your site's purpose and key pages.
How does missing content freshness affect my search rankings?: Your site shows no clear dates for when content was created or updated. Search engines prioritize fresh, current content for many queries. Without date signals, your pages may rank lower even if the content is recent and valuable.
Should I add FAQ schema markup to my website pages?: Your site lacks FAQ schema markup, which helps search engines display your Q&A content directly in results. Adding FAQPage structured data can increase click-through rates and make your content more visible in search features like rich snippets.
Why do I need Organization schema on my business website?: Your site is missing Organization JSON-LD schema that tells search engines key business details. This structured data helps with local search, brand recognition, and knowledge panels. Add schema with your company name, contact info, and other relevant details.

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