# Stobo

> AI-powered SEO and AEO optimization platform. 30 SEO checkers, 7 AEO checks, and 16 AI sub-agents audit your website for both search engine rankings and AI citation potential. Available as a web dashboard, CLI (pip install stobo), and MCP server for Claude Desktop.

Stobo helps websites get cited by AI search engines like ChatGPT, Claude, and Perplexity. It identifies what AI crawlers can't read on your site — missing llms.txt, blocked robots.txt directives, absent structured data, stale content — and generates the fixes. All audits are free and require no account.

## Product Overview

- [Homepage](https://trystobo.com): Landing page with product overview, pricing, and waitlist signup
- [MCP Server on GitHub](https://github.com/stobo-app/stobo-mcp): Open-source MCP server for Claude Desktop integration
- [CLI on PyPI](https://pypi.org/project/stobo/): Command-line interface — `pip install stobo`
- [MCP Server on PyPI](https://pypi.org/project/stobo-mcp/): MCP server package — `pip install stobo-mcp`

## Audit Agents

Stobo runs 7 audit agents against any URL:

- **Site SEO Audit**: 30 checkers across content, links, technical setup, performance, security, social, and accessibility (380 max points)
- **Site AEO Audit**: 7 AI visibility checks for robots.txt, llms.txt, schema, sitemap, FAQ, direct answers, and freshness
- **Article SEO Audit**: 7 on-page checks for title, meta description, headings, schema, and URL structure
- **Article AEO Audit**: 14 AI citation checks for TLDR, direct answers, statistics density, readability, and freshness
- **Brand Answers Audit**: 75-question brand analysis across 4 categories — Brand Foundation, Product & Value, Trust & Customer, Responsibility & Innovation
- **Freshness Audit**: Sitemap-wide dateModified schema compliance scanning
- **Brand Voice Extraction**: Tone profile from existing blog content

## Generator Tools

5 tools that fix what the audits find:

- **llms.txt Generator**: Machine-readable context file for AI crawlers
- **robots.txt Generator**: AI-crawler-friendly robots.txt with all 21 AI user-agents
- **Sitemap Generator**: sitemap.xml via BFS crawl (up to 200 URLs)
- **Freshness Code Generator**: Ready-to-deploy JSON-LD dateModified markup
- **Article Rewriter**: SEO/AEO-optimized rewrites preserving brand voice

## MCP Integration

Stobo runs as an MCP server inside Claude Desktop. Add the config to Claude Desktop settings, then use natural language:

- `stobo example.com` — full site audit
- `stobo example.com/blog/article` — article-level SEO + AEO audit
- `Generate an llms.txt for example.com` — spec-compliant llms.txt
- `Rewrite this article for AEO using our brand voice` — full rewrite pipeline

## Pricing

- **Free**: All audits (site SEO, site AEO, article, freshness), sitemap/robots.txt/freshness code generators. No account required.
- **Pro ($14/month)**: 10,000 monthly credits. Includes brand voice extraction (500 credits), article rewrites (1,000 credits), llms.txt generation (500 credits), report exports (200 credits). Waitlist members get 30,000 bonus credits.

## Legal

- [Privacy Policy](https://trystobo.com/privacy): Privacy policy and data handling practices
- [Terms of Service](https://trystobo.com/terms): Terms of service and usage agreements