Answer Engine Optimization

From Invisibleto CitedbyChatGPTClaudePerplexityGeminiGrokMeta AIDeepSeek

215 audits completed·Avg score: 35/100

Stobo helps startups appear in ChatGPT, Claude, Perplexity, and Gemini. The free audit shows exactly what's blocking AI systems from citing you. The AEO Report generates the code to fix it—not recommendations, actual implementation. First citations typically appear within weeks.

No signup required. Results in under 60 seconds.

THE SHIFT

AI search changed how people discover startups

Most startups still optimize for traditional search. They're competing for position 1 while 60% of AI citations come from URLs not even ranking in the top 20. The game changed. The strategies haven't caught up.

Traditional SEOThe old way
  • Rank on page 1Months of content + backlinks
  • Users click linksCompete with 9 other results
  • Keywords matterA/B test everything
  • Backlinks drive authorityTakes years to build
AI SearchThe new reality
  • Get cited directlyNot one of ten options, the recommendation
  • AI summarizes for usersUsers never see search results
  • Context mattersSchema markup + FAQ format
  • Being understood drives citations7 elements AI systems check first

The good news: these are technical fixes, not content rewrites. Run an audit. We'll scan your site, identify which of the seven elements are missing, and generate ready-to-deploy code for each gap.

HOW IT WORKS

Fix your AEO foundation in three steps

No consultants, no waiting. Get actionable code in minutes.

Run Free Audit

~60 seconds

Enter your URL. We scan 7 technical elements that determine AI visibility. Results in 60 seconds. No signup required.

Get Implementation Code

~5 minutes

Download ready-to-deploy fixes for every gap. Copy-paste schema markup, crawler access rules, and FAQ templates directly into your site. No translation needed.

Deploy & Verify

30 min - 4 hours

Add the code to your site. Re-run the audit to confirm improvements. First citations typically appear within 2-4 weeks.

WHAT YOU GET

Implementation code, not recommendations

Every audit generates ready-to-deploy fixes. No interpretation needed. Copy the code, paste into your site, upload. Each deliverable includes exactly what to add and where to put it.

WHY IT MATTERS

AI search converts better than traditional traffic

AI-sourced visitors convert at 4-9× higher rates than traditional search. They've already read about you in ChatGPT's answer. They understand what you do. By the time they reach your site, they're comparing implementation options, not learning what your product is. That changes the math on customer acquisition.

86%
Citations from sources you control
Your website, listings, reviews, not Reddit
Yext analysis, 6.8M citations (2025)
4-9×
Higher conversion rates
AI traffic vs traditional search
GreenBananaSEO case studies (2024-2025)
67%
SQL qualification rate
AI referrals (vs 23% organic)
B2B SaaS, professional services data

WHO IT'S FOR

Who runs AEO audits

Some founders implement technical fixes themselves. Most realize they need help. The audit works for both.

You'll implement it yourself

You're comfortable with HTML, JSON-LD, and server configurations. You can add schema markup to your site, update robots.txt, and deploy llms.txt files without hiring help. The audit gives you implementation-ready code. You copy, paste, and upload.

What you get:

  • Complete code blocks for every missing element
  • Clear deployment instructions (where to add, how to test)
  • Technical validation (check your work, re-run audit)
  • No ongoing costs, no vendor dependency

You fit here if:

  • You're a technical founder who ships code
  • You have a developer who can deploy in an afternoon
  • You've implemented schema markup before
  • You want to own the infrastructure

You need implementation help

You understand the gaps after running the audit. You see why robots.txt matters, what schema markup does, and how FAQ structure affects citations. But you don't have the technical access, development resources, or time to implement fixes yourself.

What you get:

  • Clear breakdown of what's broken (show your developer or agency)
  • Scope definition for implementation work (avoids vague quotes)
  • Technical specifications (reduces back-and-forth with implementers)
  • Priority ordering (fix critical gaps first)

You fit here if:

  • You're a founder without coding background
  • Your site is on a platform you can't directly edit (Webflow, Squarespace)
  • Your team has no available developer time
  • You prefer expert implementation over DIY

Most people need help implementing

We've run this audit for over 215 companies. About 10% deploy the fixes themselves within a week. The other 90% realize the technical work is more complex than expected.

That's not a failing. Implementing schema markup correctly, structuring FAQ content properly, and configuring crawlers requires technical knowledge. Most founders would rather pay someone to do it right than spend days learning JSON-LD syntax.

The audit still serves both groups. If you can implement yourself, the code is ready. If you need help, the audit becomes your implementation brief. You know exactly what needs fixing and can scope the work accurately.

Coming soon

We're building partnerships with implementation specialists. If you run the audit and realize you need help, we'll connect you with vetted developers who know AEO. Not ready yet, but coming soon.

Frequently Asked Questions

AEO makes your website visible to AI search engines like ChatGPT, Claude, and Perplexity. When someone asks these systems a question in your category, AEO determines whether you get cited. It covers robots.txt configuration, schema markup, FAQ structure, and llms.txt files. Traditional SEO is for rankings. AEO is for citations.
Enter your URL. We scan seven factors: robots.txt configuration, llms.txt, schema markup, sitemap, FAQ content, direct answers, and content freshness. You get a score showing where you stand and specific issues blocking AI citations. Every gap comes with copy-paste code to fix it.
Copy-paste code and recommendations for all 7 criteria. A 2-week roadmap to reach a 90+ AEO score. Step-by-step implementation written for your specific business. No generic templates. Everything tailored to your site and ready to deploy.
Most fixes take 1-2 weeks total. Quick wins like robots.txt and llms.txt take minutes. Schema markup and FAQ content need a few days to do properly. The action plan prioritizes tasks so you tackle high-impact items first.
Because startups can actually win here. The Princeton GEO study found lower-ranked websites benefit more from AEO than established players. Sites ranking fifth saw 115% visibility increases while top-ranked sites decreased by 30%. In traditional SEO, domain authority wins. In AEO, structure and clarity win. The playing field is more level than it's been in years.

TRY IT YOURSELF

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